The future ain't what it used to be.

Steampunk? Medievalpunk? Nanopunk? Spacepunk?

Let's punk people who punk things.

We'll call it self recursive punk

You sure this is cyberpunk ?

that razor ad is also quite sexist and skeeves me out every time I see it.

i haven't seen something as lame as the Montain Dew add in a very, VERY long time. wow!

ecopunk ftw!

I'm sorry, I really don't see these as necessarily being even grossly disproportionate thievings of cyberpunk...except maybe for the PS2 one. Science fiction? Definitely. But cyberpunk? The razor one definitely not, if anything that just screams "bizarre porno version of 'I Robot' I haven't downloaded yet but need to", not "coopting cyberpunk".

Of course I might be being a bit narrow-minded in my definition of "cyberpunk" as a view of science-fiction oriented futures that are neither entirely dystopic, but neither utopic, rather a mixture of gross socioeconomic sprawl (hehe, Sprawl) with mostly realistic interpretations of future technologies and governments and economies.

@JoshJasper: recursive advertising punk . . . cybertising?

the philips razor was pretty sexy, but it was kinda freaky.

i vote for eskimo-punk - we're talking igloo-like architecture, fuzzy-fluffy-billous everything - clothes, hair, and pets... we're talking about anti-wheels hype--> sleds!
we're talking the ultimate anti-global warming counter-culture where we've got mukluks, parkas, and anoraks
we're talking about art and form that is sinewy like the bone from a freshly gutted emu or simple undulating forms in basic primary colours.
we're talking about landscapes of pure tundra nothingness, wind-blown desert-like austerity -> getting into a type of madmax with spears and sleds or super-exotic iceberg and ice-flow type of living - you know you want 24-hr+7-day snow!

The problem isn't with cyberpunk, it's with an advertising industry which is quite skilled at mining subcultures or countercultures for any 'edgy' imagery that can be repurposed to hock their schlock.

* Has the Marlboro Man killed the western genre?
* Did Debeers ruin romances?
* E.T. is still scifi despite the Reeces' Pieces tie-in, right?

Otherwise, to be fair, if scifi has cribbed something from advertising (Cayce Pollard from Pattern Recognition, do we have to say that advertising is dead?

I think my vision of cyberpunk must be narrower than others, cause these didn't all automatically make me think "cyberpunk."

That being said, the Mountain Dew ad was pretty much the lamest thing I've ever seen.

(I'll withhold comment on the razor ad, given my lack of interest in being a skeeve.)

Steampunk is more interesting then cyberpunk. We are already living in a cyberpunk world. Steampunk is what could have been and is generall very cool looking to boot.

Cyberpunk is so 90s. ;)

...oh...

I do appreciate, however, the use of The Alan Parsons Project in the dairy ad. Given that the world presented looked a little like an APP album cover.

Howzabout.......Crochetpunk!!!

@designguybrown:
Emu = Australia
Eskimo = Arctic

You must have meant Ostrich, we get those all the time here in the frozen north. :P

Though I must admit the thought of great herds of Arctic Emu stalking the ice fields in search of their favorite prey... does make me shiver a bit.

Some of these didn't really strike me as cyberpunk, especially the Levi's commercial (which is old as dirt, btw.)

As far as the eskimo/Inuitpunk, we're already all over that one. Five minutes at any high school or college campus and you'll see all the ladies are wearing boots with fur trim, and poofy jackets that match.

Huckapunk ... taking Mike Huckabee's economic populism and rabid Baptist Christianity to the ne'r-do-well's underworld!!!

@Balam: Actually I'd say the Marlboro Man did ruin the Western genre for over a decade. Note that it wasn't until the last year or so that we had a really interesting, innovative Western.

@Annalee: Unforgiven? Lone Star? The Three Burials? Tombstone? (Okay, maybe not Tombstone.) Actually, I'll even throw Dances With Wolves out there.

You could argue that these things don't dilute the purpose of cyberpunk but rather validate the statements made in the novels as most of the stories have corporations and media infiltrating all aspects of life and culture with advertisements.

The punk isn't getting taken out of cyberpunk; these things are just signifying the separation between those who want to make mainstream and frivolous technology and those who want to make useful devices without soulless dollars.

@92BuickLeSabre: Unforgiven and Lone Star I'll give you. But more recently there's been a real renaissance with 3:10 to Yuma and Firefly (hey it's a Western) and the Assassination of Jesse James. Let's just say that there were precious few great Westerns in the 80s and 90s. And goddamn I love Westerns, so I missed 'em something fierce.

@annalee: 3:10 to Yuma was a great flick. I watched it twice with my buddies and then we discussed the different father issues that various characters had. The only real criticism I had for it was when Ben Wade whistled to his horse and somehow, over the intense sound of the steam train, the horse heard the call and followed. It gave the Ben Wade character a sort of supernatural quality that I think was unnecessary.

i don't know what an SUV manifacturer is, but i know what a manufacturer is

@eac_o_system: Oh, but Huckabee isn't an economic populist -- he just plays one on TV. Unless you think a national sales tax (the most regressive possible tax) is somehow going to help the poor people he panders to.

@noncornbatant: I love that a conversation about cyberpunk somehow came around to Huckabee's regressive tax policies.

@raychie: Everybody knows a manifacturer does manicures while making stuff.

These hardly seem very cyberpunk. The PS2 and the Dew ones kinda do, but the others? Nah.

iPunk, coming in 2009 from Apple.