
Bebo's intent was to raise awareness for the concerns that young people have for the future of Earth, and to generate interest in space exploration. Bebo spokesman Mark Charkin said, "A 'Message From Earth' presents an opportunity for the digital natives of today… to reconnect with science and the wider universe in a simple, fun and immersive way."
In his paper "Making the Case for METI [Messaging Extra Terrestrial Intelligence]," Zaitsev and two colleagues wrote, "It is possible we live in a galaxy where everyone is listening and no one is speaking. In order to learn of each others' existence - and science - someone has to make the first move."

