Even If You Hate Sports, Here's Why You Should Love The Superbowl

Football may not be your bag, we get that. But that doesn't mean that you shouldn't be dreading next month's Superbowl. With NBC's 3D gimmick and some kick-ass movie trailers, it's time to tune in.

We've already told you about the fact that, because of NBC's plans to transmit the game in 3D, Chuck will be getting a special 3D episode, and during the game itself, upcoming animated flick Monsters Versus Aliens will be running a special 3D trailer, but those are just some of the treats lined up for us three weeks from now according to Variety:

Nearly every studio will push pics during the big game, airing on NBC Feb. 1, with the movie lineup naturally made up of summer tentpoles whose studios hope to appeal to the nearly 100 U.S. million viewers that tune in to the broadcast.

Expect to see brand new trailers for Transformers: Revenge Of The Fallen (The first footage from the movie to be officially released), GI Joe, Star Trek and Land Of The Lost, in addition to the MvA trailer. And those are just from the studios that have already bought ad time. Still undecided are Fox (who could use the time to pimp X-Men Origins: Wolverine), Warner Bros. (Watchmen — well, maybe — Terminator: Salvation, and the new Harry Potter) and Disney (Race To Witch Mountain), meaning that it could end up being a very interesting afternoon's viewing for movie fans.

Of course, the sports fans may get some enjoyment out of the afternoon as well, but who cares about that?

Super Bowl push planned for film ads [Variety]