While musing on Twitter about an app that could generate a "wholly fictitious but believable Facebook persona," William Gibson received confirmation (or at least, an anecdote) that reality is at least as weird as working for Bigend in his most recent trilogy. Here's what artist Greg Borenstein told him:

I love the idea that Hollywood is, at this point, generating fake personas for the purpose of sending them takedown notices. It seems impossible but I want to believe . . .