When Florentijn Hofman decided to build a 10-meter tall pillowing-clutching bear in Slotervaart neighborhood in Amsterdam, he also chose to film its construction. Additionally, the bear is named "Steelman" despite its ursine persuasion. Some things just don't need explaining.
[Via Wooster Collective]












![Whitney Houston Is Dead at 48 [UPDATED]](http://cache.io9.com/assets/images/39/2012/02/micro_fa4358642720f23d058deffdd319f0d2.jpg)




Follow netherlands on io9