Do you really see nothing wrong with raving about a film whose PR team seems to have taken over your site? For pity's sake, there's a District 9 sponsorship ad right next to this and every other article from ComicCon, including the rave review you gave the film. It looks like a great movie, and I'm looking forward to it, but the obvious conflict of interests here is a big turn-off, both for the film and for io9.
