Pokémon Go Could Be Amazing (And Maybe A Bit Dangerous)

The words “alternate reality game” were the last thing some hardcore Pokémon fans wanted to hear last night. I understand why. It’s a spin-off. It’s on mobile. You can’t play from the comfort of your own home. And yet! Pokémon Go could be the shot in the arm that the monster-collecting series needs. »9/10/15 6:12pm9/10/15 6:12pm


How does 1Q84 stack up to Haruki Murakami's classic novels?

For the past few months, everywhere I go in San Francisco, I see young people in cool outfits all reading the same book: Haruki Murakami's long-awaited 1Q84. Not long ago, I was in a café where three out of the dozen patrons all had identical hardcovers, with the same blank stare gazing upwards from their dense pages. »3/22/12 12:00pm3/22/12 12:00pm

What is the Jejune Institute and Why Are They Recording Your Thoughts?

I've been seeing a lot of fliers around San Francisco advertising something called the "Aquatic Thought Foundation," which promises to give you dolphin therapy by hooking your brain up to a dolphin. Really, the fliers weren't all that much kookier than the usual Marin County yoga levitation psionics stuff you see. But… »12/09/08 2:30pm12/09/08 2:30pm

Eight Tons of Cardboard Molded Into an Imaginary Landscape

Though this looks like some kind of insane mushroom growth, it's actually special, die-cut cardboard strips put together by the Ball-Nogues Studio for an installation at Rice University. The artists created a digital mockup of the shapes they wanted, ordered 20,000 strips of cardboard cut to the perfect prefab sizes,… »3/12/08 10:00am3/12/08 10:00am

Secret Revelations from the Future in Terminator Alternate Reality Game

We've written before about the Sarah Connor Chronicles alternate reality game (ARG), where players film themselves acting out the roles of workers at a corporation called Einitech Labs. Enitech has discovered a way to photograph pictures of the future using "tachyons." At first they just see newspapers that are… »3/11/08 12:30pm3/11/08 12:30pm