Many of our favorite superheroes are wealthy, sponsored by the government, or otherwise manage to scrape together the funds to keep up their crime-fighting lifestyles. But what if superheroes instead took on corporate sponsorships, bearing the colors and logo of whichever company paid their way? Would city-shattering…
Why Is William Gibson Obsessed With Branding?
William Gibson just finished his new novel (coming out later this year) called Zero History. And now he's come out of novel-writing mode to chat on his blog and Twitter to answer questions about everything from Belgians to branding.
At Last, Someone Has Come Forward to Defend "Syfy"
Seems like everyone has been griefing the Syfy Channel about its new brand. What could be lamer than switching from Sci Fi to Syfy? At last, a designer and typographer has explained why "Syfy" is cool.
