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Posts Tagged “

dystopian advertising

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dystopian advertising

Animal-Cyborg Soccer Slaves Of 2178

This new ad for Puma's v1.08 soccer boot freaks me out. In the year 2178, soccer players will have their legs ripped off and replaced with weird cyber-horse legs, so they can trot around and do kangaroo jumps for the amusement of their beer-swilling orthohuman masters. Until then, the ad says, the closest you can get to being a deformed cyber-beast athlete is to buy Puma's newest model. It's just the latest in a long line of freaky dystopian adverts.

12:00 PM on Mon Feb 4 2008
By charliejane
3,953 views, 21 comments

Latest by n/a: okay, I've got a couple of points to add. One, How is this dystopian? It seems pretty much like a regular futuristic society to me. No scrounging for resources or civil liberty violations worth speaking of. Two, these are totally Satyr legs. more »