Batroc The Leaper, AoU Iron Man And Spider-Woman Figures Are On The Way!

You know how sometimes we get to see Toys a little earlier than usual thanks to Factory figures rolling onto eBay? Well, sometimes a boxload of toys just happen to show up too - and the new Marvel Legends figures have a lot to enjoy. Comics Batroc! Age Of Ultron Iron Man! But above all: Jessica Drew, Spider-Woman! » 1/23/15 6:28pm Friday 6:28pm

Now We Know The Second Most Important Star Wars Release Date Of 2015

Yeah yeah, December 18th 2015, some movie is coming out. But what about the toys? They're almost as important to Star Wars as actual movies! But good news, toy fans - a new rumour suggests that we might be playing with the stars of The Force Awakens well ahead of the film's release date. » 1/08/15 11:19am 1/08/15 11:19am

This Comic-Con Exclusive Features Classic Transformers At Their Cutest

Hasbro's final Transformers Comic-Con exclusive has arrived, and fans of the original cartoon (as well as adorable robots) will be delighted. This "Kreon Class of 1984" set features 30 classic G1 Autobots and Decepticons in SD form, with extras including '80s must-haves like a boom box, floppy disk, and a mullet. » 6/24/14 12:30pm 6/24/14 12:30pm

Hasbro is completely changing the way Transformers toys transform

If you've bought a Transformers figure in the last 30 years, it came with an instruction book; the more complex the figure, the more instructions were necessary to transform it from vehicle to robot. But soon, the only thing it will take to transform your favorite Autobot or Decepticon may be a flick of the wrist. » 1/20/14 9:49am 1/20/14 9:49am

​The 16 Most Useless Star Wars Figures in the Galaxy

A truly preposterous amount of Star Wars toys have been made over the last 35 years; during that time, Hasbro (and Kenner before them) obviously couldn't just keep churning out Luke, Han and Leia figures, so they've made toys of almost everybody who ever appeared in a single frame of the six movies. Here are 16… » 11/19/13 10:25am 11/19/13 10:25am

Are Hasbro's dropping toy sales a leading indicator?

We've been wondering for a while when the superhero movie boom would start to slow down, and maybe we're seeing our first sign. Weak sales of superhero toys helped Hasbro's overall sales to decline 35 percent, and its net income to drop to $26.5 million (from $43.4 million a year earlier.) Hasbro's biggest rival,… » 7/23/13 7:40am 7/23/13 7:40am