Should Paint Ads Really Remind Us So Much of Highlander?

Pantone's latest series of ads goes the minimalist route of matching iconic character colors to their paints. But, as much as I love Kermit, the tagline stuck out more than the image. » 6/26/14 9:00pm 6/26/14 9:00pm

Human skin tones classified as Pantone colors

The words that the English language uses to define human skin tones are imprecise, and doesn't capture the wide range of colors that exist in the human palette. Angélica Dass attempts to catalog human skin tones by identifying individuals with the Pantone Goe System. » 7/07/12 8:00am 7/07/12 8:00am