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more about #theory jccalhoun: I'd also suggest Ien Ang's Watching Dallas. It is pretty problematic since she based her research on respondents to one ad she placed in one magazine... more » phoghat: Hey man, The Media IS the message! more » Ian Vincent: Also worth considering is the anonymous pamphlet 'Test Card F' - which can be read on Google Books here (and for extra postmodern points is referred t... more » Soupytwist: In my seminar college discussions of McLuhan, we argued about TV being hot or cool for weeks. I think the advent of cable changed the game and drove T... more » Drunkenlobster: I like hulu's theory better. more » OldDog1: I once read that we, as individuals can only really know and care about 160 people. So I wonder , how many of those 160 people I know and care about a... more » sjct: When I was in college, 40 years ago, I took an Art Appreciation class at 7AM. The bell rang and the professor entered the room talking about art in a ... more » Gideon: How the hell did you miss Neil Postman? After McLuhan, he's probably the most important figure on this issue. "Amusing Ourselves to Death" and "Tech... more » 92BuickLeSabre: Read the headline as "Sex Theorists" and thought, didn't the Italians already answer that question? more » drclaytonforrester: What I hate* about television is its ability to get us rallying around and excited about purely fictional things as if they are 'real life': while at... more » Evil Tortie's Mom: R.O.A.C.H.: Looks pretty dull, mostly (have tried to read the McLuhan before and failed), but the NASA/TREK intrigues me. more » Mixiboi: Or for those who continue to vote for River Tam: Ruin a perfectly fun and meaningless tournament by obsessing over a good one season TV show, and a me... more » -
#megatheory
Six Theorists Explain What TV Is Doing To Your Mind
How does watching television change you? Can it affect your identity or change your perceptions of reality? Theorists have been asking those questions for fifty years. Here are six books to get you started asking the thorny questions. More »

