<![CDATA[io9: publishing]]> http://tags.lifehacker.com/assets/base/img/thumbs140x140/io9.com.png <![CDATA[io9: publishing]]> http://io9.com/tag/publishing http://io9.com/tag/publishing <![CDATA[Pulitzer-Prize-Winning Book Critic Says The Books Critics Hate Are Often The Most Important]]> Locus interviews Pulitzer Prize-winning critic Michael Dirda, who's been covering science fiction books for the Washington Post for 25 years. And he talks about the huge "breakout" books that he's had reservations about, but also admits that the critics are often wrong about the books that really matter:

I've also always tried to review at least one major book in the field each fall and spring, usually those that publishers think of as 'breakout books.' More often than not though, I seem — regretfully — to have given many of them mixed reviews. I admired but had cavils or, in some instances, serious reservations about Neil Gaiman's American Gods, Susanna Clarke's Jonathan Strange and Mr Norrell, Elizabeth Kostova's The Historian, Neal Stephenson's Anathem. Anathem, for instance, won the Locus Award, and a lot of people obviously love the book, but it didn't work for me. I found it too long, too slow-moving, too heavy.

Of course, I could be dead wrong about Stephenson's novel. The books we can't make sense of, that knock us off-kilter, that we don't accept readily, will often be the books that matter most to the next generation. In fact, that's generally the sign of a really important book: it doesn't fit into our received expectations, it bothers us, it 'doesn't work.' Sometimes an ambitious failure is more worth having than a successful little novel that is perfectly well done.

The whole interview is well worth reading, both the selections online and the entire thing in the print magazine. [Locus Magazine]

Top image: Gluekit's illustration for the New York Times (not Washington Post) review of Anathem.

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<![CDATA[Your Cure For Supernatural Withdrawal: Mike Carey's Castor Novels]]> We won't get any new Supernatural until Jan. 21 — but luckily, there's an awesome substitute. Longtime Vertigo Comics superstar Mike Carey has been writing supernatural thrillers that are every bit as addictive and tangled, featuring a wise-ass exorcist. Spoilers?

If you've read Vertigo titles like Hellblazer or Lucifer in the past decade or so, you're already a fan of Carey's writing. In particular, his epic run on Lucifer kept the intrigues of Heaven and Hell constantly surprising, with a shifting set of loyalties and fascinating characters. Not to mention, Carey wrote one of my all-time favorite miniseries: My Faith In Frankie, the story of a girl and her personal god.

But for the past few years, he's been putting out a number of novels featuring Felix Castor, a London exorcist who sometimes helps the police untangle particularly baffling murders. He's put out five of them so far, and he seems to be doing a great job of ratcheting up the tension and weirdness. I've read a couple of them, Vicious Circle and Dead Men's Boots, and have found them addictive enough to drag me away from the other books I'm supposed to be reading.

Like Supernatural, they're dark and witty, and feature otherworldly monsters that want to run rampant on Earth. Their mixture of cleverness and heart reminded me of Eric Kripke and Sera Gamble at their cracklingest.

In the books, Felix Castor is an exorcist, someone who can see the ghosts that lurk around London and banish them by playing on his tin whistle. (And yes, the whistle thing does get a bit cheesy at times. But run with it.) There have always been ghosts, and people who could deal with them, but for some reason the 1990s saw a huge surge in the number of dead people refusing to go quietly. (The reasons for this change are a bit mysterious, but apparently relate to something called the Great Project in Hell.)

So now exorcism has become a valid career path, for those who have the talent — but besides ghosts, there are also zombies, loups-garous and demons roaming around causing trouble. Castor, the perpetually down at his luck ghost-hunter, also has to contend with a fringe group that argues that ghosts have human rights and shouldn't simply be exorcised, even if they're going all polter. There's even an ominously pending law that would ratify the legal status of the deceased.

Castor's pretty much your classic sad-sack P.I., as well — he's constantly getting out of his depth and tangling with opponents way beyond his weight class. His cases involve rogue exorcists whose powers are beyond his, or gangsters who've found a way to live forever by transplanting their souls into new bodies after death. There are occasional moments of genuine horror as well as traditional detective work, piecing together odd clues until something comes together.

He survives a lot of scrapes by his wits alone, or through pure luck, and his main superpower seems to be knowing when to tell a clever lie. His allies are rarely terribly reliable, including Gary Coldwood, the cop who often seems to hate his guts, Nicky, a zombie information broker, and Juliet, a former succubus who's just barely reformed thanks to the love of a good woman. His best friend Rafi is possessed by the demon Asmodeus (thanks to Felix's blundering), and his ex-girlfriend Pen won't forgive him for it.

I think the main thing that keeps me obsessively reading these books is Carey's dark, smoky narrative voice. It's very much in line with the Jim Butcher novels, Kadrey's Sandman Slim, and some other vaguely pulpy urban fantasy that's come out lately — I am trying not to overuse the phrase "noir fantasy" but there's definitely a smidgen of noir in the way that Castor's first-person narrator always seems world-weary and a bit of a bastard. But he's less of a bastard than most of the other people he meets, and he has a kind of struggling nobility to him. And there's definitely something a bit noirish about narration like this:

I was starting to get the picture now: it was a bleak and sad one, executed mainly in grays, but then I don't get to see many that are in bright primaries.

Or this, from later in the same book, after a spirit contact goes disastrously wrong:

I fished out my flask of I-can't-believe-it's-not-cognac and unscrewed the lid with shaking hands. The first sip was medicinal: I swilled it around my bitten tongue, trying not to wince, rolled down the window, and spat out the blood. The second sip was for my jangled nerves. So were the third and fourth.

The actual plots of the novels, judging from the two I've read, are insanely complicated and usually involve tons of different strands weaving together. I often found myself having to flip back 100 pages to try and remind myself exactly who a particular character was, when we hadn't seen him or her in a while. There are a lot of random characters, or entities, who show up and do something, then vanish for hundreds of pages only to resurface when the plot(s) needs them. The overall effect is one of whirling corruption and soul-deep chaos, and it's not at all a bad thing that Carey's spiritualist London feels fully populated.

The major supporting characters, though, are quite memorable and a big draw of these books is following Juliet, Pen, Rafi and the others through their evolution. Carey seems fairly determined to keep his status quo from becoming too quo, and all of the major characters seem to have actual arcs planned out, making the books worthwhile just to see how they turn out.

And there are plenty of hints, tossed here and there, about infernal politics. Something bigger seems to be coming down the pike, and every case Castor takes on, especially the ones which seem to be too hot to handle, increases the lingering sense that we're just seeing the tip of the supernatural iceberg. In any case, Castor's the type of fantasy hero we need more of — he's a good man in a bad world that's getting worse, and he defeats evil through a mixture of raw cunning and having friends in low places. Until Sam and Dean come back, it's definitely worth spending some time getting to know Felix Castor.

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<![CDATA[Connie Willis Explains How Science Fiction Came Back From Its Near-Death Experience]]> Connie Willis talks to Publishers Weekly about her forthcoming time-travel duology, Blackout/All-Clear. And she explains that when she started writing SF, 30 years ago, she was warned she'd come too late to a dying genre.

Says Willis:

At my very first writer's conference, George R.R. Martin said to me, "It's a pity you're getting into science fiction right now, because it's on its last legs." Not only was that not true, but now you can't turn on a TV without seeing our influence everywhere, and some of the best science fiction I've ever read is being written right now. Science fiction is an amazing literature: plot elements that you would think would be completely worn out by now keep changing into surprising new forms. I have great faith in the future of books-no matter what form they may take-and of science fiction.

[Publishers Weekly]

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<![CDATA[SF Magazine Publishing Will Be All About Niches]]> With so many science-fiction magazines going under, it's a relief that John Joseph Adams and Prime Books are launching Lightspeed. But it's not enough just to fill your need for SF stories: Adams says Lightspeed will find its own niche.

Over at Borders' blog Babel Clash, Adams explains exactly how Lightspeed will differ from existing SF magazines. For one thing it'll publish only SF, no fantasy. But unlike other SF-only venues, it'll publish all SF, not just near-future stories. Another difference: Lightspeed will publish a 50-50 mix of reprints and original stories, because Adams figures its target audience is general readers, who haven't already read everything out there. Adds Adams:

[S]ince we're targeting new or casual readers of short fiction or science fiction in general, part of the reason for mixing the reprints and originals is to show them where science fiction comes from, where it is now, and where it's going.

And finally, the magazine's fiction and non-fiction will go together, so if there's a short story about robots, there'll be an article about famous robots from SF, or comparing Optimus Prime to Mechagodzilla.

Meanwhile, Lightspeed will also have its own unique revenue model, including advertising but also a monthly ebook edition that you can subscribe to. The ebook edition will have the following month's content all at once, so there's no waiting for the site to update twice a week. Adds Adams:

Other than that, we'll be experimenting with and exploring the possibilities of various new media like iPhone apps, and podcasts (which may not be a money-making venture, but can help us broaden our reach). Although there will be no print edition of Lightspeed, we will not be ignoring traditional media altogether; once a year we'll be publishing a Lightspeed anthology, which will collect all of the fiction that appeared in the magazine over the course of a calendar year.

With print magazines continuing to struggle and webzines having a hard time breaking out of the pack, here's hoping a more defined focus and some new revenue models will help magazine-publishing in general. Here's hoping.

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<![CDATA[Terminator Vs. Grizzly Bear: Who Wins? And Can Khan Come Back?]]> The latest Terminator novel features Terminator-vs-grizzly-bear battles, train robbery, Terminator snowmobiles, a Terminator train, and dogsled chases. We asked writer Greg Cox about who'd win a Terminator/bear fight, novelizing Final Crisis and whether Khan should be in the next Trek.

Greg Cox is one of the most prolific, and successful, authors of media tie-in novels, and he's won a loyal following for his many Star Trek books, including a trilogy filling in the backstory of much-loved villain Khan Noonien Singh. He's also written tie-in novels based on Alias, The 4400, Roswell, Underworld, Fantastic Four and Iron Man. He's also novelized the movies Ghost Rider, Daredevil and several others, plus DC Comics' big crossovers.

We talked to him about his new Terminator Salvation tie-in novel Cold War, out now from Titan Books, plus some of his other recent projects.

Cold War uses the same timeline as McG's recent movie, but only includes a couple of characters from the film: The main character is Losenko, the Russian general who appears briefly in the film, mentioning that Skynet is looking for Kyle Reese, and we learn all about Lysenko's backstory. Says Cox, "When I watched the movie, I was probably the only person who was mentally hanging on every scene with general Losenko," watching for every detail about the character to include in the book. Also in the book is General Ashdown (Michael Ironsides), the resistance leader who lives on a submarine. John Connor only pops in the book as a sort of mythological figure, giving inspirational speeches over the radio.

The new book takes place in Alaska and Russia, in two different time frames: 2003, right after Judgment Day, and then 2018. In 2003, the survivors are coping with the aftermath of the nuclear war, and Skynet is attacking them with really primitive Terminators, and the technology is close to what really existed in 2003. And then in 2018, Skynet has all the same tech it has in the movie — plus snowmobile Terminators, to navigate those frozen northern areas. It sounds like Cox had a lot of fun with the frosty settings:

My big gimmick was snowmobile Terminators. There's also a giant Terminator train. The trick is to try to find stuff in the [same] universe, that's slightly different. What haven't we seen yet? We haven't seen a Terminator train. The main reason for setting it in Alaska [was to include things like] dogsled chases, grizzly bears, avalanches, volcanos... We've seen so many chases on California highways, with fire trucks and emergency vehicles. I was looking for a whole different environment, not just recapitulating what people had done before.

Cox is somewhat surprised that the Terminator/grizzly bear fight has been the main thing people have talked about in his novel. "You can't have a Terminator in Alaska and not have him fight a grizzly bear. Okay, it's gratuitous, but how can I resist having a grizzly bear fight a Terminator?" And now that people have been so excited by it, "from now on, I put a grizzly bear in all my books." Spoiler alert: The bear doesn't stand a chance against a Terminator, says Cox.

There's also a Western-style train heist and loads of detail on a Russian submarine, plus lots of gritty war-movie-style action. Cox watched tons of World War II movies on TCM, read every Tom Clancy novel for the submarine details, and did loads of research on the world right after a nuclear war.

Cox says he watched Terminator: The Sarah Connor Chronicles "religiously," but Titan Books and Halcyon were adamant that his book couldn't contain any references to T:SCC continuity. So don't expect Cameron to show up, but if anyone ever green-lights SCC novels, Cox will be first in line. The Terminator people were very keen to make sure Cox's book fit in with their vision of the universe, including making sure Skynet wasn't developing high technology too early after Judgment Day — and that meant loads of conference calls, notes and intensive feedback at every stage of the process.

Wrapping up The 4400

The amount of feedback you get from the licensors on a licensed property depends heavily on whether it's an ongoing concern, says Cox. With The 4400, for example, Cox wrote one tie-in novel while the series was on the air, and went through four different drafts in response to feedback. But when Cox wrote the first of two novels wrapping up the series after it ended, Welcome To Promise City, he got a more-or-less free hand. (The other novel, available now, is written by David Mack.) Cox, Mack and their editor cooked up an ending to the series together.

Except for tons of feedback from the fans. Cox says as soon as it was announced that he was writing a 4400 novel explaining what happened after the show's cancellation, he was bombarded with emails from fans all over the world demanding to know what he was going to do with their favorite subplots and characters. "I can't claim we wrapped up every loose end, but we tried to wrap up the important one," says Cox. He and Mack debated with their editor whether to tie up the end of the series with a neat bow, or leave a few things slightly open-ended in case they ended up doing more novels. They settled on the second approach, so if the books sell amazingly well, you might see further continuations of the story.

Novelizing Final Crisis

Cox novelized Infinite Crisis, 52 and Countdown for DC Comics, and now he's novelized Final Crisis, Grant Morrison's narrative-shredding uber-crossover starring the evil Darkseid. How on earth do you take Morrison's loopy storytelling and convert it into a single novel?

There was a lot of condensing involved, Cox admits:

There's not a lot of connective tissue in that series. [There are] a lot of scenes that jump from place to place. I've got to admit, the book is probably a bit more linear than the comic book, especially issue seven, which was jumping all over time. I actually just tried to tell it a bit more in chronological order, and maybe simplify it a bit.

The biggest problem with novelizing one of these sprawling DC crossovers is figuring out what subplots and tie-ins to leave out. The first week Cox was working on the Infinite Crisis novelization, he was trying to include all of the spin-off issues, including things like Rann-Thanagar War One-Shot, and every other miniseries and crossover issue, "and I realized this book is going to take me ten years, and it's going to be the size of The Wheel Of Time." So he began paring things down. Similarly, the Final Crisis book ignores a lot of tie-ins, sadly including the 3-D Superman tie-in series. "I apologize if your favorite scene is not in this book, but there's no way I can get in the 3-D tie in superman issue and the Batman issues and the special tie-in issue of Secret Six."

With novelizations of comics crossovers, "it's all about streamlining." It's the opposite of novelizing movie scripts, which is all about fleshing out the story and characters and adding new stuff to turn a 90-page script into a 300-to-400-page novel. "The script for Ghost Rider was not a terribly long script," notes Cox. He recalls coming across the novelization for Snakes On A Plane and marveling that Christa Faust had managed to get 400 pages out of that film. He felt like sending her fan mail.

Should Khan Come Back?

As the author of three Khan books, Cox is conflicted about whether Khan should appear in the next Star Trek movie. On the one hand, recasting Khan seems almost impossible, given how much Ricardo Montalban put his stamp on the character. On the other, Cox might have said the same thing about recasting Kirk, Spock and McCoy — and J.J. Abrams and crew pulled that off. The real question is, "do you do Botany Bay Khan, or crazy burned-out Wrath Of Khan Khan? There's the young virile but not quite crazy Khan, and then there's the obsessed spent-15-years-in-Hell Khan. And then there's the whole messy [subject of the] Eugenics Wars — when exactly did they take place? Did they take place during the Bill Clinton years?"

Cox is writing one of four new novels that take place in the movie's continuity, picking up where the movie left off. He's written a draft of his novel, but hasn't gotten feedback from Paramount yet, so everything is subject to change. But at least for now, his novel takes place six months after the end of the movie, and follows Captain Kirk and his crew on a stand-alone adventure. And he hints that, if Paramount approves, the fact that the Vulcans are refugees scattered across the universe will play a part in his novel's plot.

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<![CDATA[Give Generously, And Bring Home Your Own Personal Vision Of Hell]]> It's not every day that you get to help out refugees and get your own personalized piece of the apocalypse at the same time. Total Oblivlion, More Or Less author Alan DeNiro has come up with a novel fundraising idea.

Total Oblivion, which has been getting rave reviews so far, deals with the problems of refugees pretty directly, as you can see from the synopsis:

In the summer between Macy Palmer's junior and senior year of high school in Minnesota, Scythians, Thracians, and other ancient European tribes invade the Midwest. America becomes a ravaged land where modern technology barely works, a strange plague is rampant, and American citizens flee for their lives. Many end up doing what the Empire – which comes equally out of nowhere to keep the peace – tells them to do. Macy and her family find themselves torn from their ordinary lives and in a refugee camp just outside of Minneapolis. They end up making a desperate journey down the Mississippi River, which has mutated into a dangerous waterway.

Macy loves her dysfunctional family but has to make difficult decisions about them during almost unbearable times. Through her journeys, she finds medieval skyscrapers and fast food joints run by horse lords, befriends an enigmatic submarine captain on the river, and stumbles onto a bizarre religious festival called Promcoming. None of those wonders, however, challenge her as much as just growing up, and keeping her compassion intact while doing so.

So DeNiro decided to combine his promotional efforts for the book with fundraising for Mercy Corps, which helps marginalized populations, including refugees, all over the world. But that's not all. If you make a donation to Mercy Corps via DeNiro's fundraising page, he'll write a special story fragment from the world of Total Oblivion, just for you. DeNiro explains:

In order to provide a more direct engagement with the book, in whose spirit this fundraiser is taking place, if you make a donation on this page, drop me a quick note (adeniroATgmail.com) and I'll send you something extra: a one-of-a-kind paragraph of ephemera and apocrypha set in the world of the novel, made just for you! It could be anything. And I can send it by post or email. I'm easy. (River transport of mail post is forthcoming.) Just let me know which you'd prefer and I'll get it out to you in about a week. So hopefully we can, in some small way, assist others in making an impactful change.

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<![CDATA[Book Covers That Are Ashamed To Be Science Fiction]]> Check out this new cover for Sureblood by Susan Grant... You'd never know it's a swashbuckling adventure about space pirates. As the genre of science-fiction romance explodes, publishers are trying to hide the fact that these books are science fiction.

Here's the back-cover copy for Sureblood:

Torn apart by lies and deception...

Five years ago, rival space pirate captains Val Blue and Dake Sureblood stole one incredible night together. But their brief, passionate history ends with the assasination of Val's father and the condemnation of Dake's clan. Now, Val struggles prove her mettle-to herself and to dissenters within her own people. Every successful raid is a boot-heel ground in the burning memory of Dake Sureblood—and their secret son is a constant reminder of their shared past…

Ambushed and captured before he can clear his name, Dake Sureblood returns from hell to expose the true killer of Val's father. But as the identity of their enemy becomes chillingly clear, the former lovers must put aside their mistrust and join forces to protect their clans—and their precious son.

It sounds pretty thrilling, what with the rival space pirate captains and the raids and everything.

As science-fiction romance gains in popularity, the novels have been growing in word count and becoming more epic, emphasizing the sprawling story over the romance part. But publishers are stil hoping to pitch these books to regular romance readers. Thus, according to the always entertaining Galaxy Express blog, there's a constant tension between "man titty" covers like the above one, versus covers that actually depict what goes on in the book.

This discussion has been going on for a while, but it flared up again in response to this latest Harlequin cover. Writes Galaxy Express:

Where are the space pirates promised by the jacket copy? The cover conveys erotic romance to me... Perhaps it's a sign of these difficult economic times that romance publishers are ratcheting up the man titty/erotic romance campaigns. Seems like in order to capture as many sales as possible, they are attempting to appeal to every single romance reader regardless of individual taste (but all readers swoon for man titty cover? Really?). In the end, they will end up pleasing a number that in my totally biased opinion will fall short of potential.

Sexy and romantic covers? Great, awesome-why not a clinch cover for SUREBLOOD, with a starry background, perhaps? A fiercely accessorized, sexy space heroine with generous cleavage would be a great draw for male readers. Why do historical romances get clear historical visual cues and books like these don't? Ghettoization of SFR? Yes, in part, along with the corporate mentality that dictates standardization of art.

Is this cover fiasco another indication that romance publishers think their female readers are idiots when it comes to science fiction romance? Maybe Harlequin thinks the stories are both too science fictional and too exotic for readers to enjoy.

Count this as another vote for novels about space pirates to have covers depicting space pirates... preferably sexy ones. It's also just fascinating to see that every subgenre has its own worries about perceived marginalization. The issues are often the same, even if — as in this case — they're sort of opposite.

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<![CDATA[Only A Book Trailer With Nothing To Lose Could Bring So Much Spicy Death Sauce]]> Here's the most crashtastic book trailer we've seen in ages. A man with a past finds a crashed 747 full of corpses, including the First Lady... and bad guys have stolen a secret technology. Witness the insanity of The Breach.

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<![CDATA[Look Out! Famous Monsters Are Coming Back!]]> Famous Monsters Of Filmland, the classic magazine started by Forrest J. Ackerman, is getting a new lease on life, courtesy of IDW Publishing. Soon, the paparazzi will once again pursue Godzilla and Frankenstein in and out of limousines.

Famous Monsters pretty much ceased publication in 1983, apart from a brief attempt at a revival in 1993. But now it's coming back, full steam. This is fantastic news for anybody who loves classic monsters. Here are the details, according to a press release from IDW:

Famous Monsters of Filmland, the classic sci-fi/horror/fantasy-specific film magazine that captured the imaginations of so many for more than three decades, today announced its return to print. FM has partnered with IDW Publishing, responsible for hit comic book titles such as 30 Days of Night, Angel, Transformers, and Locke & Key, to bring this new incarnation of the magazine to life. The new Famous Monsters magazine will begin its run on a quarterly basis starting in summer 2010, and will be available in major book retailers, comic stores, and online at famousmonsters.com.

Originally launched in 1958, Famous Monsters of Filmland was one of the first magazines to take readers behind-the-scenes of some of the most popular movies of present and past. Pulling the curtain back on the filmmaking process, the magazine became a lightning rod for legions of young fans, sparking the minds and hearts of future storytellers such as Steven Spielberg, George Lucas, Guillermo del Toro, Stephen King, and John Landis. Under the guidance of beloved editor-in-chief Forrest J Ackerman, credited with nurturing and even inspiring the careers of early contemporaries such as Ray Bradbury, Ray Harryhausen, and L. Ron Hubbard, the magazine brought monsters to life and made household names out of writers, directors, creature designers, FX artists, and monster makeup technicians.

Editorial duties for the magazine will be handled by Michael Heisler, a veteran of the comic book industry for over 20 years, with experience logged at Marvel Comics, WildStorm Productions and IDW itself. "FM was far and away my favorite magazine when I was a kid, and there has been nothing quite like it since," said Heisler. "Our goal is to update that magic for a modern audience, with coverage of current horror in all its forms, while continuing to pay tribute to the classic films that started it all. Personally, I'm thrilled to be taking this step down the road that Forry Ackerman and ‘Chilly Billy' Cardille put me on so many years ago."

Famous Monsters cover via Godzilla Cover Gallery. [Comic Hero News]

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<![CDATA[Want To Read Some Cutting-Edge Hard Science Fiction? Check Out MedGadget's Contest Winners]]> Medical technology site MedGadget just hosted its third annual short story writing contest, and you can read the top three winners online. The winner, "Heartless" by Evan Perriello, takes place in a future where doctors have given up on trying to cure heart disease, and have settled for a more radical preventive approach — who needs a heart anyway? The only question is... how young is too young to lose your heart? The first runner up, "Mars Rescue" by James H. Dawdy, takes you through emergency medicine on the Red Planet. Both stories are entertaining and thought-provoking, if slightly HAITE-y. All in all, though, they're smart and make you ponder the kinds of situations doctors of the future will have to grapple with. [MedGadget]

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<![CDATA[A Vampire Love Story On The Moon, And Our New Favorite Book Cover]]> Move over, Diamond Star! There's a new contender for most cheesetastic book cover of the 2000s. It's the cover art for futuristic vampire romance Those Of My Blood. In the full high-res version, you can see the lunar explorer's fangs.

We should stress that authors don't customarily get much input into their book covers, so this image is by no means a reflection on the work of science-fiction romance author Jacqueline Lichtenberg. And any novel that features vampires fighting on the Moon, where an alien vampire spaceship has just crashed, automatically meets our criteria for awesomeness. (Somehow, I'd gotten the impression this book was newly published, but after double-checking just now, I realized it's been out in paperback for six years. And it won the Romantic Times Award for best SF novel. Weirdly, Amazon has a version of the book cover where the woman suddenly has long, flowy hair and a more doll-like face.)

Here's a description of her book, from one of the Amazon reviews:

Dr. Titus Shiddehara is a human/vampire hybrid alien from the planet Luren. Titus, an astronomer has been sent to Project Station on the moon the stop his nemesis and vamphyric father, Dr. Abbot Nandoha from contacting the home world of Luren.

Titus is a Resident - a Luren who does not drink blood from the human source. Instead, he drinks a cloned, dried blood mixed with heated water. Abbot, on the other hand, is a Tourist. He feels justified in not only drinking blood from humans, but also in their domination. To Abbot, humans are just like cattle - or orl. If Abbot succeeds in sending his message to Luren, humanity will be doomed.

Abbot and Titus, as vampires, have incredible telepathic powers. They are able to bend others to their will and create believable illusions. Using these skills, Abbot does everything he can to try contact Luren. Titus is forced to struggle to thwart Abbot and stay alive. This power struggle, set against a conflicted Earth, creates a refreshing and fascinating world with unexpected twists and turns.

Here's the full cover art, which I guess is from the 2003 paperback edition. Click to enlarge:

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<![CDATA[Is Fantasy The New Literature Of The Future?]]> Whenever people remark on the fact that fantasy books are slowly eclipsing science fiction, it's viewed as a fear of the future, because fantasy is all about the past, right? Not necessarily, says one blogger.

Writer Mark Charan Newton (Nights Of Viijamur) cites some reasons why "science fiction is dying and fantasy is the future," including the movie popularity of Harry Potter and Lord Of The Rings, the predominance of female readers, and fact that real-life science is now as full of "sensawunda" as science fiction.

But game designer Andrew P. Mayer has a different explanation — fantasy is more relevant to our near future than science fiction:

Steampunk is the most obvious example. While it is generally considered to be a genre is fascinated with the past, it is, in its own way, truly futuristic. By telling stories of transformed ancestors it allows us to redefine our vision of ourselves from the other end of the telescope. It is a kind of pseudo-fantasy for a world that is clinging onto the real as it moves beyond the virtual. They are tales of a reality where humanity may on the cusp of truly becoming magicians, capable of transforming the physical world in more radical ways than we ever imagined possible.

And fantasy seems oddly predictive in other ways as well. The threat of global warming seems to be something out of Tolkein rather than Asimov, although without the convenient anthropomorphic villain to slay in order to solve our problems and set the world "right". Our solutions may have to come through acceptance of our abilities rather than an attempt to fight against them...

By populating our modern urban landscapes with creatures of myth, we could be giving ourselves metaphorical stories for the kinds of radical choices that may soon be coming for the human race. And for a generation that will have far more control over their own biology than any that has come before, it may well more helpful to have grown up with those of fantasies as opposed to rocket ships and space aliens.

What do you think? Could fantasy be providing us with more touchstones for our troubling future than science fiction right now? It's an intriguing argument, to say the least.

Robot dragon photo from Coated.

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<![CDATA[Learn The Craft Of Novel-Writing From Walter Jon Williams And Nancy Kress]]> The Taos ToolBox Writers Workshop is taking applications for its "graduate level" writing classes, taught by Walter Jon Williams, Nancy Kress and guest-instructor Carrie Vaughn. But beware: It sounds like the instruction gets pretty intensive.

According to the workshop's home page, This Is Not A Game author Williams and Dogs author Kress assume you already know the basics of writing, and how to tie your shoes and stuff:

Taos Toolbox will be a "graduate" workshop designed to bring your science fiction and fantasy writing to the next level. If you've sold a few stories and then stalled out, or if you've been to Clarion or Odyssey and want to re-connect with the workshop community, this is the workshop for you!

This is not a workshop for beginners. We won't teach you correct manuscript format or what an adverb is and why you shouldn't use one, because we'll assume that you already know. We want to concentrate on giving talented, burgeoning writers the information necessary to become professionals within the science fiction and fantasy field.

Though short fiction will be enthusiastically received, there will be an emphasis at Taos Toolbox on the craft of the novel, with attention given to such vital topics as plotting, pacing, and selling full-length works.

Assuming they've solved the whole "Taos Hum" problem (probably caused by aliens rubbing their legs together), it sounds like a pretty great program for aspiring novelists. More details, and application materials, at the link. [Taos ToolBox]

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<![CDATA[You're Rich! In Reputation, Anyway. The Whuffie Bank Is Here At Last.]]> If you wished you could live off your sterling reputation, like the people in Cory Doctorow's Down And Out In The Magic Kingdom, then rejoice — the Whuffie Bank has arrived.

Of course, right now it looks pretty basic: All it seems to do is tell you how many times someone on Twitter has mentioned you lately. Soon it'll tell you how many people on Facebook have done something or other. But it's just ramping up, and there are big plans. Eventually you'll "get a monthly salary based on your reputation. Whuffie is the world's first social currency."

Where will this money come from? Hard to say. Already, the Whuffie Bank is one of TechCrunch's Top 50 innovative startups of 2009. The biggest flaw in this plan, though, is that Doctorow's novel takes place in a largely post-scarcity world, and I don't quite think we're there yet. [The Whuffie Bank via ThreeFivesUp]

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<![CDATA[The io9 Guide To December Science Fiction Awesomeness]]> December isn't a quiet month for science fiction. There's James Cameron's long-awaited Avatar and Peter Jackson's Lovely Bones, double Dollhouse helpings, and rare appearances by Stephen King, Michael Chabon, Neil Gaiman and Mary Doria Russell. Encompass your future!

As always, you can download the whole thing as a printable PDF by clicking here.

Research by Cyriaque Lamar. Design and layout by Stephanie Fox.

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<![CDATA[Kim Stanley Robinson Takes Us Back Out Into The Solar System, 300 Years From Now]]> Orbit Books signed Kim Stanley Robinson to a three-book deal in both the U.S. and U.K., and the first book of that deal takes place in the year 2312, when the human race has abandoned the Earth.

Robinson, the author of the Mars trilogy, The Years Of Rice And Salt, the Three Californias trilogy and the Science In The Capitol series, has a new novel coming out in the U.S. next month: Gallileo's Dream, in which the pioneering astronomer receives a telescope that allows him to see Jupiter three thousand years from now, when our descendants live there. By all accounts, it's a fascinating look at the man who may have been the first real scientist.

And Robinson's following book, provisionally titled 2312, also sounds great. According to Tim Holman, Orbit VP and Publisher:

Kim Stanley Robinson is a writer who can make the future credible, no matter how incredible it might seem. 2312 will be set in our solar system three hundred years from now; a solar system in which mankind has left Earth and found new habitats. This will be a novel for anyone curious to see what our future looks like – a grand science-fictional adventure in every sense – and I'm thrilled that Orbit will be publishing it in both the US and the UK.

Top image of the Gallilean satellites from NASA. [Orbit Books]

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<![CDATA[Untold Adventures: The Complete History Of Tie-In Novels]]> Some of science-fiction's greatest writers have stepped into ready-made universes and created media tie-in novels. From small beginnings some forty years ago, media tie-in books have become a huge part of our publishing universe. Here are some of the highlights.

Note: This is not a history of novelizations of existing movies or TV shows — just original novels and story collections set in those worlds. And for the sake of sanity, we're not going to touch on non-SF tie-ins like the amazing Shaft and Starsky And Hutch novels of the 1970s. (Even though Starsky And Hutch: Kill Huggie Bear and Shaft Among The Jews have pride of place on my shelves.)

Also, I'm not even going to pretend this covers every tie-in novel ever published. Feel free to chime in in comments with stuff I've missed!

The early years:

Doctor Who didn't get its own tie-in novels until the early 1990s (although there were annuals that included short fiction published almost ever year from 1964 through to the show's cancellation in the late 1980s.)

But Who's 1960s rival The Avengers had a slew of books. Berkeley-Medallion put out nine books, including The Moon Express and The Magnetic Man, both by Norman Daniels. And star Patrick Macnee himself co-authored two novels for Hodder and Stoughton: Deadline and Dead Duck. The 1960s also saw a ton of novels based on Get Smart, Man From Uncle and Mission Impossible, over in the U.S.

There were also a handful of novels tying in with The Prisoner — most notably, Thomas M. Disch wrote a Prisoner book called The Prisoner, in which Number Six finally tracks down Number One — and she's a female robot whose hand falls off. Hank Stine also wrote a demented novel called The Prisoner: A Day In The Life, in which Number Six falls through a succession of loopy, acid-trip realities designed to undermine his sense of self.

Fawcett also put out one novel tying in with the 1970s TV show The Invisible Man, called simply The Invisible Man by Michael Jahn.

Jahn also wrote one of a half dozen Six Million Dollar Man novels that Warner Bros. put out in the mid-1970s. The Six Million Dollar Man, of course, was based on an original novel series, Cyborg by Martin Caidin, but the television show was drastically different and the later novels had more in common with Lee Majors' portrayal than anything from the original books. (Update: Jahn wrote to us and explained: "I wrote five "Six Million Dollar Man" books (one under the name Evan Richards), not just one, and about 15 other tie-ins including "The Invisible Man" book that you know about. The pseudonym was required because Caidin was afraid he was losing Steve Austin to me, which is a bizarre concept.")

But probably the most significant stand-alone media tie-in of the 1970s, in retrospect, was the Star Wars novel Splinter Of The Mind's Eye by Alan Dean Foster. Splinter quickly became non-canonical thanks to its climactic battle scene in which Luke manages to lop off Darth Vader's arm — not to mention its incestuous embrace between Luke and his sister Leia. According to some reports, Foster wrote Splinter to be a low-budget sequel to the original movie in case it bombed — hence the fact that it reuses many props and sets from the first film, and avoids ambitious locations. It also doesn't feature Han Solo, because they didn't think his character was going to catch on. Han Solo did get to star in his own trilogy of novels as consolation, though, starting with Han Solo At Stars End There were also a handful of Lando Calrissian novels.

The rise of Star Trek novels:

According to the excellent book Voyages Of The Imagination: The Star Trek Fiction Companion by Jeff Ayers, the first original Star Trek novel was 1968's Mission To Horatius, a young adult novel by Mack Reynolds. But the best known early Trek novel was the second, 1970's Spock Must Die! by James Blish, who also wrote adaptations of the original series. Spock Must Die!, which I totally read as a kid, involves an accident which produces two Spocks — and only one of them can be allowed to go on living.

In the 1970s, Bantam put out a series of original Star Trek story anthologies called The New Voyages,, plus a dozen original novels, edited by famed science fiction author Frederik Pohl.

The golden age of Trek novels, though, was probably the 1980s, with David Hartwell editing the Trek line for Pocket Books. Vonda McIntyre, who also did incredible novelizations for Star Treks II, III and IV, wrote two great books: The Entropy Effect in 1981 (ignore the horrible cover) and Enterprise: The First Adventure in 1990 (which would be a good counterpoint to the recent J.J. Abrams film in terms of showing how the crew got their start.) In this interview, McIntyre explains why she identifies with Sulu, and how she gave him his first name: Hikaru. (The publisher freaked out, until someone actually asked Gene Roddenberry and George Takei, who were both fine with it. But you have to wonder what Takei thought of Sulu's porn stache. Probably he didn't mind it.)

Another great author who wrote a couple of memorable Trek books was John M. Ford, who vastly expanded our understanding of Klingon culture in How Much For Just The Planet? and The FInal Reflection. (Ford also wrote Klingon manuals for the Trek role playing game, and was always treated as an honored guest at Klingon gatherings. At the 2009 Worldcon, a panel about the late Ford included a moving tribute from a Klingon audience member.)

Meanwhile, Diane Duane did more than any other author to flesh out both Vulcan and Romulan society, with 1984's My Enemy, My Ally and 1988's Spock's World, among others. The Romulans — who call themselves the Rihannsu in Duane's version — have never seemed as fully realized or believable as a culture on screen as they have in Duane's books.

According to Ayers' book, however, all was not well with the Trek novels — Gene Roddenberry wanted to micro-manage the book line and had his personal assistant, Richard Arnold, read every single book. And Arnold tended to balk at anything that went beyond what had been established on screen. If you want to read a hair-raising account of what it was like to write a Trek book that ran into trouble with Roddenberry or Paramount, here's writer Margaret Bonnano's incredibly lengthy account of her troubles writing the tie-in book that became PROBE. Shorter version: tons of micromanaging, characters being cut out, and calls for Bonnano to rewrite the whole thing in six days.

Other franchises to get tie-in novels in the 1980s included Battlestar Galactica — most of those books were novelizations of episodes, but eventually it looks like they ran out of episodes to adapt and started writing original volumes; and Blake's 7, which got a sequel novel called Afterlife. (There was also a horrendously poorly received B7 novel in the 1990s called Avon: A Terrible Aspect, written by actor Paul Darrow.) And of course, as we detailed in a recent post there were 16 great V novels, which continued the story after the original show went off the air.

Early 1990s: Star Wars and Doctor Who

Two other media juggernauts that had never had a credible presence in the tie-in novel market suddenly started producing in the early 1990s.

Star Wars launched an ambitious series of books set after the events of Return Of The Jedi, with Timothy Zahn's Thrawn Trilogy, which followed the exploits of Admiral Thrawn and also the fate of Luke, Leia and Leia's kids. These were the beginning of the Expanded Universe books, which tied in explicitly with the video games and comics, and often seemed to be canonical unless explicitly contradicted by the movies. Eventually, the Expanded Universe gave us a new alien menace to fight the descendants of the Jedi: the monstrous Yuuzhan Vong.

And once the Star Wars prequels were out, we saw more books and other tie-ins set in the era long before the original series — the Old Republic novels take place an an era long before the prequels, when the Jedi were plentiful and kept peace throughout the galaxy. Meanwhile, other series of novels take place during the Clone Wars, like Karen Traviss' amazing Republic Commando/Imperial Commando novels, and still others expand the stories of Han Solo's kids Jaina Solo and Jacen Solo.

The really breathtaking thing about the Expanded Universe novels, starting with the Zahn books, is the fact that they're the only continuation after Return Of The Jedi we've got. Most people, in George Lucas' shoes, would have insisted that only they should be allowed to tell the authoritative story of what happens to Luke, Leia and Han Solo after the third movie of the trilogy — but Lucas seems to be totally content with letting the novels be the final word on those characters' fates, reserving for himself the right to go back and annotate the stuff that happened before Luke came of age in increasing detail. At times, it feels like Lucas' Star Wars movies and Clone Wars cartoons are occupying the space that's normally reserved for tie-in novels — filling in backstory — while the tie-ins forge ahead answering the question, "What happens next?"

These days, it seems like a month doesn't go by without at least one or two new Star Wars novels coming out, from the Fate Of The Jedi series to the more esoteric volumes, like the zombie tale Death Troopers by Joe Schreiber.

Meanwhile, after Doctor Who went off the air in 1989, Virgin Publishing got the rights to do a series of novels that were "too broad and deep for the small screen." The New Adventures line was launched, with an odd mix of books ranging from John Peel's bland fanfic to Paul Cornell's bizarre, Vertigo Comics-influenced metafictional odysseys. At their best, the New Adventures were daring, loopy and sacrilegious — and several authors contributed to the line who later wrote for the TV series, including Cornell, Gareth Roberts and Russell T. Davies himself. There was also a lot more explicit sexuality and racy content in these books than the original show had allowed.

Unlike the Star Wars novels, the New Adventures novels don't tell the official story of what happens to the Doctor after the series ends — I'm pretty sure the new TV show has already contradicted them in many particulars. But what the New Adventures books do instead is something just as awesome — they vastly expand our understanding of the Doctor, and give him a new pathos as well as a terrible, Prospero-ish puppetmaster sensibility. Building on little hints from the TV show, the novels give us a Doctor who's much more complex and much more tormented than we ever realized — and also more fallible, on occasion. You could not look at the eternally childish traveler in time and space the same way after reading a slew of these books — and the new reinvention of the show in recent years has built on that reimagining.

The Doctor Who novels are still being published — but after the 1996 TV movie, the BBC took them in house and toned them down considerably. And after the new series came on the air in 2005, they've become much more kid-oriented.

All in all, the twin early 1990s phenomena of the post-ROTJ Star Wars novels and the Doctor Who: New Adventures novels pointed to a greater potential for tie-in novels to be something more ambitious than the simple "adventure too minor to televise" format that book publishers had mostly stuck to. (With a few notable exceptions, like the Duane Star Trek books in the 1980s.) At the same time, Trek books were stretching their horizons a bit, with Peter David's sweeping Troi-Riker romance Imzadi gaining critical acclaim beyond what a usual tie-in novel would expect. If tie-in novels became big business in the 1980s, they came of age in the 1990s.

The mid-1990s: every big series gets tie-in books

By the mid-1990s, tie-in novels seemed to be pretty standard for most TV shows and some movie series as well. There were mostly forgettable novels tying in with Predator, Buffy The Vampire Slayer, Alias, Farscape, Stargate SG-1, Stargate Atlantis, The X-Files, Xena, the BSG reboot, and various other media properties. There were a host of authors who would churn out novels connected to Charmed, Buffy or whatever, like Keith R.A. DeCandido, Christopher Golden, K.W. Jeter, Peter David and Kevin J. Anderson. Two or three women wrote a slew of Star Trek books under the pseudonym L.A. Graf, which reportedly stands for "Let's All Get Rich And Famous."

And of course, William Shatner started writing his own Kirk fanfic with 1995's The Ashes Of Eden, with generous contributions from Judith and Garfield Reeves-Stevens.

The other interesting thing that happened in the late 1990s was the rise of novels based on comics — Byron Preiss put out a series of novels based on Marvel Comics' characters, and there was a well-received anthology of Batman short stories. Here's a fairly lengthy list of Marvel tie-in novels — the best of the bunch is probably the Incredible Hulk novel What Savage Beast by Peter David, which tells the story of what David would have done if Marvel hadn't 86ed his plans for the Hulk in his comics run. It brings back the Hulk's evil alternate self from the future, the Maestro, as well as an army of Hulks from alternate universes.

Babylon 5 also put out a bunch of tie-in novels, and from 1996 onwards creator J. Michael Straczynski was closely involved in the novel line, working to ensure a great deal of consistency with the television show. Gregory Keyes, Peter David and Jeanne Cavelos, in particular, put out a handful of B5 books each that were considered not just canonical, but essential. Cavelos' The Shadow Within has been reprinted a few times, and Dreamwatch Magazine called it "one of the best tie-in novels ever written."

Spin-offs, video-game novels and name authors:

The biggest development of the past decade has been the rise of spin-offs and tangents from established series — David has given us a series of Star Trek novels, The New Frontier, that follow a mostly new set of characters in a sector of space that no Trek ever visited before. The TNF books simultaneously play with tons of obscure Trek references — including characters from the animated series — but at the same time they color far, far outside the lines. With their weird hermaphrodite pregnancies, married captains, and above all their obsession with the dynastic politics of an obscure alien empire, the TNF books often feel like David's own space-opera/soap-opera series, only loosely connected to Trek.

Trek has also given us another spin-off, the Starfleet Corps of Engineers books by DeCandido. Meanwhile, Star Wars has given us the Jedi Academy books and the aforementioned Republic/Imperial Commando books.

And then there are the video-game books, which started as a trickle 15 years ago and are now accounting for a large and larger share of bookstore shelf space. The first Doom novel, Knee Deep In The Dead, came out in 1995, and was followed by several others. The Halo book series started with 2001's The Fall Of Reach by Eric Nylund. Nowadays, many TV shows don't feel the need to put out novels — where's our Fringe book series? — but every successful video game gets a ton of novels, without fail.

And that leads to the other big development of the past decade or so — bigger authors turning to tie-in novels to try and make some extra cash or win new fans, or just have fun with a beloved icon. Greg Bear surprised some fans by announcing he was working on a Halo novel, a sequel to Fall Of Reach. Tobias Buckell also wrote a Halo novel, 2008's The Cole Protocol. Jeff VanderMeer wrote a Predator novel, South China Sea, also published in 2008. And of course, Michael Moorcock surprised everybody by announcing he was doing a Doctor Who novel.

Some professional writers are alarmed at the growth of sharecropping novels, where authors dabble in characters they didn't create for media conglomerates that keep most of the profits. But they're a growing slice of the publishing world — and at this point, you can't claim it's impossible to create meaningful, groundbreaking work in the tie-in novel world. As a whole, tie-in books may look like a shower of drek — but they've helped expand our understanding of some of science fiction's most iconic characters, and — perhaps — helped those big media properties become more interesting and thoughtful along the way.

Additional reporting by Josh C. Snyder.

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<![CDATA[Get Exposure (In Your Trunk) And Profit (For The Publisher) The Vanity Press Way!]]> Everyone from A.C. Crispin to the Science Fiction Writers Of America has rushed to condemn Harlequin for starting a self-publishing scam. But Small Beer Press has the best response: A hilarious parody showing how you, too, can waste your money.

Small Beer's parody imprints, Easymark Books and Upchuck Press, do a better job of pointing out the shoddiness of Harlequin's vanity publishing scheme than most of the other critics. Here's part of the pitch for Easymark Books:

We're not interested in monetizing the slushpile, we're interested in getting you to pay to publish it for our profit!*

1. Let us help you get your book out to your real readership: your family and friends.

2. See you book on bookshelves (if not in bookstores-see #1).

3. For a mere $599 we will send you 5 copies of your book printed on our state of the art Print on Demand system. (Which sounds just like Lulu.com but isn't, ok?) It will even have a color picture on the cover-with, and sit down because this is about to get awesome, Your Name Right There On the Cover!

But that's not all — for an added fee, you can have access to such amazing services as spellchecking! And an intern who will tell you to remove most of the adverbs from your prose! It sounds almost too good to be true. If actually honing your writing to the point where a real agent and real editors might be interested in it sounds like too much work, and too much like buying into the system — be a cool rebel and send all your money to Easymark Press. You know it's where you belong. [Small Beer Press]

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<![CDATA[If SF Publishing Implodes Once Again, Will You Follow Your Favorite Authors To Porn?]]> Science fiction publishing imploded in the 1960s, driving writers like Robert Silverberg to write sleazy sex novels — Silverberg wrote 150 trashy novels in five years, explaining that "A dozen or so magazines for which I had been writing regularly ceased publication overnight; and as for the tiny market for s-f novels . . . it suddenly became so tight that unless you were one of the first-magnitude stars like Robert Heinlein or Isaac Asimov you were out of luck."

And writer Paul McAuley says it may be about to happen again:

Sf publishing has always been a chancy, hand-to-mouth affair for most. It imploded again in the early 1980s, and there are signs that it's about to implode again. And because they can't hope for sinecure positions in creative writing in universities (although that's changing, now), sf writers have always been ready to turn their hands and minds to the kind of writing that can be churned out quickly and profitably.... While Silverberg et al were working in the titillation trade in the US, over here in the UK Michael Moorcock was editing New Worlds with one hand and writing Sexton Blake adventures with the other, while many of his contemporaries were writing westerns, biker novels and, yes, sexploitation novels. A little later, Kim Newman and Neil Gaiman worked for the British soft porn magazine Knave. And sf writers today are also working in comics and graphic novels, novels based on role-playing games (Kim Newman and a slew of authors associated with Interzone in the 1990s wrote innovative and highly successful short stories novels for Games Workshop), film tie-ins . . .

The question is, if SF publishing does have another implosion, where will authors go this time? Porn publishing has been even harder hit by the Internet than other genres. Where will the suddenly starving SF authors turn this time around? [Paul McAuley]

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<![CDATA[How Should SF Magazines Fight Off Extinction?]]> Print may be dying all over, but is that any excuse to let science-fiction magazines retreat to the internet or non-existence? Of course not! Here's our five step guide on potential ways to save this venerable tradition.

It makes sense that we'd end up talking about sci-fi magazines during Bookvortex week; after all, sci-fi pulps and magazines are responsible for publishing the first published works by writers like Isaac Asimov, Robert A. Heinlein, Arthur C. Clarke and Ursula Le Guin, as well as early work by Philip K. Dick and Kurt Vonnegut, so it'd pretty hard to imagine science fiction without them. But, as Warren Ellis, amongst others, has pointed out, the magazines' audiences are shrinking, and their impact blunted. Instead of just surrendering to the inevitability of the death of print, though, we thought we'd offer some possible ways for the magazines to survive for a little while longer, at least...

Sell Out (1)
If Marvel Comics can manage to become the subject of a $4 billion buyout, then I can't help but feel that sf magazines have done something wrong to be facing extinction. But what is that something? It might be the lack of repeatable franchise characters; one-off stories don't necessarily scream "multi-movie possibilities" to lazy producers looking for the next Spider-Man or Batman, after all. But maybe the fault is that sf magazines aren't doing the screaming themselves. Superhero comics have ensured their immediate future by, whether intentionally or accidentally, turning themselves into idea farms for other media. Why can't SF magazines do the same thing? They may not own the IP of everything they publish, but they own the venue: Couldn't magazines survive by becoming, essentially, agents and talent scouts for television and movies as much as publishing venues in their own right?

Go Highbrow Fetish Object
Where is the science fiction McSweeneys? A magazine that changes format and size with each new issue so that every edition is constantly an event for more than just its content? Maybe that would be too much for some longtime collectors, but by making each issue more of a standalone book instead of "just another" edition, there's potential for luring in new readers, even if it's just on novelty value alone. And, let's face it: Shouldn't a science fiction magazine of all things try and look new and unexpected as often as possible?

Sell Out (2)
Saying something like "Finding alternate revenue streams" sounds a little too much like I know what I'm talking about, but let's ignore that for a second and ask: Why can't magazines like Asimov's and Analog leverage their brand into merchandise based on, for example, the amazing cover art from years gone by, and use that to fund the magazine? Why don't we see Interzone licensing its name to Syfy for some Twilight Zone-esque anthology (Or, getting back to comics for a second, a comic book version of the magazine and/or adaptations of some of the most famous stories in the magazine's history)? Are the magazines' histories really worth so little?

Embrace The Mainstream
Maybe this is just my experience and bias talking, but it seems to me that sci-fi literature - and especially sci-fi magazines - are content to stay within their existing niche market, head down and hope for the best. There's no advertising (Considering the likely cost, understandable), and seemingly no outreach to anyone who's not already aware of the existence of the magazines. Considering the mainstream success of SF movies or TV shows like FlashForward and Fringe (Both of which offer more esoteric science fiction ideas than, say, Heroes or V), this seems more than a little frustrating. Am I missing various online efforts to entice people to read The Magazine of Fantasy and Science-Fiction, or is there really no attempt being made to get the word out?

Celebrity Endorsement
Four words: Megan Fox's Astounding Stories.
Like that wouldn't raise readership. Sadly.

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