Marvel Surrenders to Cheesy "Lost" Crossover Marketing

Wondering just how many references there are to ABC's Lost in recent Marvel comic books, as per ABC's mysterious advertising deal with the publisher? Fansite Find 815 has posted a gallery of all of the known ones to date, and the answer turns out to be "More than you expected." When does viral marketing become overly… » 2/01/08 6:15am 2/01/08 6:15am