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viral marketing
Posts Tagged “
Viral Marketing
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viral marketing
advertising
Mind Control Is Just a Click Away
The goal of most advertisers is, frankly, to bypass your rational brain and reach down into the murky depths of your limbic system to control your desires. And the Web has given advertisers powerful new mind-control tools, allowing them to generate fake "buzz" for products by implanting references to, say, Hewlett Packard on YouTube or Cisco on Wikipedia. The idea is to make people think that their "friends" online like a product and artificially jumpstart a word-of-mouth recommendation for the product. At a South by Southwest panel Friday about the worst viral media advertising, several marketers and critics gathered to discuss the most heinous and failed examples of ads that are turning our mediascape into a William Gibson or Philip K. Dick nightmare. Two ad campaigns stood out as the worst. More »
cloverfield
Where Did Fake Cloverfield Spoilers Come From?
We saw Cloverfield last night, and we'll post a full review on Friday. (Meanwhile, here's a new clip, from much later in the movie than the other clips.) But we were left curious about this incredibly detailed synopsis, which has been all over the Internet for weeks... and which is almost totally wrong except for a few important details. Did this person see a rough cut? Is it a fan-wanker who just wanted some attention? Our theory: Producer J.J. Abrams paid someone to post this. More »
cloverfield
The Only Minute Of Cloverfield Viral Video You Should Watch
The still-mysterious Cloverfield monster destroys a deep-sea oil-drilling station in a new set of promo videos. Here's the best minute, in which you actually see the chaos and the people fleeing the sinking platform. The voice-over comes from a fake newscast in Italian, shown on Italian TV. Other videos aired in Spain and Germany. We have another snippet of blurry disaster footage at sea, after the jump. More »
i am legend
I Am Legend proves NYC looks hauntingly beautiful emptied of people. But if you needed more evidence, the film's official site has a map that lets you visit various locations around the city. At each stop, you can compare the movie version to how it looks right now, courtesy of Google Street View. But we've done all the work for you. Click through for gallery.
More »
Watch Your Own Neighborhood Drop Dead
I Am Legend proves NYC looks hauntingly beautiful emptied of people. But if you needed more evidence, the film's official site has a map that lets you visit various locations around the city. At each stop, you can compare the movie version to how it looks right now, courtesy of Google Street View. But we've done all the work for you. Click through for gallery.
More »
