Big Lazy Robot, the VFX house behind the beautiful short K3loid, is back with a somewhat sillier piece of animation, poking fun at the cycle of smartphone consumerism.

Big Lazy Robot used Japanese robot model kits as the basis for the consumers for their latest short, iDiots. And they admit that in making fun at these smartphone-loving robots, they're making fun of themselves as well.

[via Vimeo Staff Picks]